Opening a new era — Press releases and media coverage
Answer CEO Joohyung Lee will speak at GroupBy's ‘2026 AI Core Talent Recruiting Session,’ presenting on how a high-output AI-native team works.
Answer was an invited speaker at the GEO AI Solution Mini Hackathon, held at K-Startup Center Silicon Valley (SVC, operated by KOTEC), sharing how marketing is changing in the AI era and its GEO strategy.
Interview365's AI Storytelling featured Answer Director Seokjong Oh's philosophy — that a brand must become the correct answer to a customer's question, and that creators must become designers of experience rather than editors of information.
Kong Ventures rebrands as Answer to lead the marketing paradigm shift in the AI search era. Building on GEO expertise, the company embarks on a new journey to help brands become the true answer to customer questions.
In DIGITAL iNSIGHT's 2026 GEO outlook roundtable, Answer Director Seokjong Oh discussed the merging of AI search and e-commerce, arguing that brands which precisely answer a customer's context — not those that simply maximize ad reach — will win.
In a lecture at Korea University Business School's Entrepreneurship Academy, Answer CEO Joohyung Lee defined GEO as the work of optimizing so that AI becomes a faithful agent of the brand, outlining how marketing is changing in the AI era.
In an interview with The Electronic Times, Answer Director Seokjong Oh laid out a GEO strategy of turning the official website into the brand's official Wikipedia and publishing content tuned to how AI generates answers.