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Media CoverageFebruary 27, 2026

Answer Director Seokjong Oh in Interview365: “The GEO Strategist Who Designs the Answer”

Interview365's AI Storytelling featured Answer Director Seokjong Oh's philosophy — that a brand must become the correct answer to a customer's question, and that creators must become designers of experience rather than editors of information.

Source: Interview365

Interview365's "AI Storytelling" column spotlighted Answer Director Seokjong Oh as "the GEO strategist who designs the answer" for the AI search era.

Answer Director Seokjong Oh, featured in Interview365's AI Storytelling
Answer Director Seokjong Oh, featured in Interview365's AI Storytelling · Photo: Answer

A philosophy major turned marketing expert, Oh shared his view that "a brand must become the correct answer to a customer's question" and that "creators must become designers of experience, not editors of information."

He also identified "averaging" as AI's most dangerous bias, arguing that content should be designed like a specialized brand shop rather than a department store. His definition of personal branding — "the courage to decide what not to do" — was a memorable highlight.

Read the original (Interview365, in Korean) →